Node Geo Survey is a company that specializes in advanced geo spatial services. In plain english it’s all about measuring the seafloor of the ocean.
My work with Node Geo Survey consisted of giving them a brand identity. I created a logo, website and optimized it for search engine results. The instructions from the client was to create a simple and minimalistic logo that was easy to understand. I chose the typeface News Gothic MT and created the three “waves” under the letter “o”, as a symbol of a radar measuring the underlying surface.
Bringing ideas to life is all about sketching, sketching and a little more sketching! Here’s the initial drawings from my first meeting with the client.
